Inflow Marketing Workbook

Learn methods for developing and leveraging your database to strategically generate leads and build relationships through touch marketing.

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Utilize the Inflow Marketing Workbook.

Within this Inflow Marketing Workbook you’ll learn methods for developing and leveraging your database to strategically generate leads and build relationships through touch marketing.

But what is inflow marketing in real estate?

In short, inflow marketing is all about keeping in contact with prospects and people you know. The reasons why to do so are easy to understand: buyers and sellers often choose a REALTOR® based on familiarity, so make yourself “familiar” or “top of mind” for them when they think about real estate. When you stay in contact effectively, you’re building your business with repeat and referral opportunities.

It sounds obvious enough, but it can often be challenging without a systemized approach in place. Throughout this workbook you’ll learn about a few tried-and-true real estate marketing strategies and campaigns, with examples of how to execute them.

Inflow Marketing Worksheets

Download and print the available Inflow Marketing Worksheets to assist in creating your specific marketing plans. Completed worksheets will help map out the required resources needed to implement your plans and campaigns, along with providing structure for your efforts.

Prospecting Worksheet

Brainstorm creative ways to expand your prospecting and marketing efforts.

12 Direct Worksheet

Develop your 12-month postcard campaign to your specific needs and budget.

8 in 8 Worksheet

Create your 8 in 8 campaigns to develop relationships to target specific groups.

44 Touch Worksheet

Map our your plan for reaching your contact database 44 times throughout the year.